Marketing Sherpa published the chart below on sales conversion. What’s stunning is that 50% of companies have NO processes or system in place. That’s an opportunity for smaller organizations.
How Organizations Manage Their Marketing-to-Sales Process
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While a customized Salesforce application and IT staff may be out of your reach, you can still effectively manage your sales pipeline and compete against the bigger boys with the right product. I recommend WeMeUS Relationship Management and Lead Generation for Consultants and Small Businesses. WeMeUs is a personal CRM with full Lead Management for lead nurturing and tracking. Read more on WeMeUs for Sales