GOLF & NETWORK 4 CHARITY. Join us May 21st at our 4th Annual Autism Charity Golf Tournament. I have one slot on my foursome still available if you sign up for the $150 President’s Club. We have over 40 golfers, including sponsors Stillwell & Stone, Automatic Products, Brandt Engineering and On the Cutting Edge Engravers. The early bird price of $65 expires Saturday. Enjoy a great course, lunch, door prizes, a free year of Golf Digest, and more. Network with local executives like Doug Batts, JD Smith, Greg Sarro, Paul Kirch, Andrew Rhykerd, and Karl Stanley. Please support this great cause. Sign up now!
SOCIAL MEDIA FOR CEOS 2: Everything Old is New Again. Digital Conversations are not a “New” Marketing Paradigm. Over 10 years ago the Cluetrain Manifesto proclaimed that the revolution had already started. People had taken control of markets from corporations. Social media and marketing is no longer a fad or hip. It’s mainstream. Customers aren’t ad targets. They are beyond being just stakeholders. They are active creators and owners of your brand. Read more and reply if we can help your company.
ARE YOU READY FOR BUSINESS SUCCESS? A Taste of the Tribe is your introduction to business success. Share your business and current issues and receive expert guidance and suggestions. It’s free business consulting. Plus you’ll get a glimpse of how Tribe Blue builds your venture one step at a time with our structured approach that includes coaching, consulting, and accountability. Our next Tast is Monday. Register now. NEW AD AUCTION. Join past sponsors like The Wizard Network and DFW Team Realty and bid as low as $10 for free advertising here in our newsletter and Display Ad issue. The top winner is featured at the top of the DallasBlue home page seen by 50,000 visitors a month. |
Archive for May, 2010
Dallas Opportunities – Charity Golf, NPR interview, Great Art, Biz Success & more
Published May 14, 2010 Blue/DallasBlue , Charity , Dallas 1 CommentSocial Media for CEOs 1: Play or Fade
Published May 6, 2010 Business , Commentary , Social media Leave a CommentThis post kicks off a series based on my recent presentation for CEOs – “Digital Conversations: The New Marketing Paradigm.”
Social media is very real. It was bleeding edge ten years ago. It’s mainstream today. Facebook has grown to 400 million users. LinkedIn has 60 million business members. Growth is starting to tail off, but only because the market is starting to become saturated. It’s embedded in how people interact and communicate.
If you don’t participate, you condemn your organization to irrelevance. Look at the music industry. The major recording labels refused to embrace digital technology and changing consumer behavior. As a result they’ve been left behind. It’s a business in freefall.
The stock market reinforces the impact of social media. Two year old video site YouTube was bought by Google for $1.6B. NBC TV has been around for over 70 years. The major TV network is worth about $6 billion.
In the phone field, eBay bought Skype, another 2 yeard old company for $4.1B. Qwest is a former Regional Bell Operating Company and over a century old. It has 30,000 employees and a market valuaton of $9B.
Major new media publisher Facebook is estimated to be worth $4B. Compare that to the NY Times Co., which owns a stable of top newspaper and magazine properties and a valuation far less of $1.7B.
Are you ready to play, or have your consigned your company to fade into oblivion like the record labels?
Ladies, your battery-powered super-studded vibrator isn’t anything new in the animal kingdom. Humans aren’t the only beasties to use tools for romantic pursuits. Horny chimps employ leaves to catch the attention of the ladies. That’s much like the gold bling I use to wear briefly when I was 16, my shiny bald head now serving that purpose. Presumably the chimps then use the leaf to roll a relaxing joint after the act is consummated. Read more in this science article.
Social Media for CEOs 2: Everything Old is New Again
Published May 10, 2010 Business , Commentary , Marketing , Social media 1 CommentDigital Conversations are not truly a “New” Marketing Paradigm.
That and much more were written over 10 years ago during the Internet go-go years. It’s the Cluetrain Manifesto by Locke, Searls, Weinberger & Levine with an update here.
Social media and marketing is no longer a fad or hip. It’s mainstream. Customers aren’t ad targets. They are beyond being just stakeholders. They are active creators and owners of your brand.
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